Tim Paul

Tim is an accomplished Sales and Marketing professional with over two decades of experience in the aviation, travel and legal industries. Tim has consistently delivered outstanding results with a proven track record in strategic planning, business case development, goal setting, and success metrics.

He started his career with WestJet and soon progressed to management and senior management roles with the airline, ultimately overseeing its B2B marketing operations and leading a team of over 90. As an effective leader, Tim excels at managing teams and nurturing productive internal and external stakeholder relationships. His leadership style fosters collaboration and drives excellence among team members.

Tim now leads the Brand and Marketing team at Litco Law, a law firm that breaks away from the cliché mould of traditional law firms. Under his guidance, the firm has embarked on innovative B2C strategies and campaigns aimed at informing the region about its distinctive approach. Tim’s creative tactics have successfully captured viewers’ attention, setting Litco Law apart from the conventional advertising noise in the province.

Tim can provide advice on developing long-term brand awareness as well as marketing initiatives that can hit short-term targets.